The iPhone 14 is expected to sell 100 million units this year, and the high-end market has completely lost its competitors!
Every year, Apple releases new phones, which are always popular. In the mobile phone market, Apple has always been the representative brand of high-end phones. After years of development in the mobile phone industry, Apple has become one of the strongest mobile phone brands in the world. This year, Apple will release the iPhone 14 series, and some professionals predict that the sales volume of the iPhone 14 released this year will be more than 100 million! Now let's let the mice introduce to you
In about two months, Apple will release this year's iPhone 14. At present, all kinds of news about the iPhone 14 are flying around, such as configuration, price, appearance, etc. Of course, there is also the affirmation of the hot sales of the iPhone 14. Most consumers, supply chains and analysts believe that the iPhone 14 will be hot this year, especially in the Chinese market.
Analysis Forecast
According to the latest survey results of Chinese dealers, retailers and scalpers, the demand for the iPhone 14 in the Chinese market is stronger than that for the iPhone 13, and the shipments of iPhone 14 from component suppliers and EMS are estimated to be about 100 million and 90 million in the second half of 22, respectively. It can be said that there is not much pressure to sell 100 million iPhone 14. Why is the iPhone 14 so popular? One big reason is that there is no Huawei in the high-end market, and Apple has less competition, so it is so popular.
In fact, Yu Chengdong said last year that Huawei's high-end products were mainly sold to Apple, while the low-end products in the domestic market were sold to OPPO, vivo and Xiaomi. And from the data of more than one year, it is true. In 2021, Apple will occupy 60% of the global models of more than $600, an increase of 5 percentage points compared with 2020. Most of these 5 points are vacated by Huawei. In the Chinese market, for models above $600, Apple will occupy 63.5% of the total in 2021, up 8 percentage points from 2020 (55.4% in 2020), which is also available from Huawei.
As for Xiaomi, OPPO, and VIVO, they are also working hard to move towards the high-end. The price is rising, and they have grabbed some high-end shares more or less, but compared with Apple, they are far from enough. As for Samsung, it has no sense of existence in the Chinese market, and can't take anything away from it. So this year, Apple's iPhone 14 is the final choice for high-end computers in the Chinese market. In addition, it is worth mentioning that for this year's iPhone 14, Apple may cancel the mini model and introduce a new large screen iPhone 14 Max model.
The current trend of smart phones is getting bigger and smaller screens are becoming less and less popular, so Apple is also catering to the trend. It is estimated that this wave will also attract many consumers who like large screens but are unwilling to buy the iPhone 14 Pro Max at a high price, which will also be one of the guarantees of the hot sales of the iPhone 14.
The 14 series new phones released by Apple this year will definitely be very popular this year. In addition, Apple's new phones have also undergone great changes this year. The body design of mobile phones is more recognizable. I believe many fans can't wait!
